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November 25, 2016
Your brand is so much more than your logo
a brand is the reflection of an organization's purpose. it is a true, authentic expression of who you are and "why" you exist. It’s more than your name and your logo. It...
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October 23, 2016
It takes more than a great product to be successful
You have amazing products but if the experience of getting them is fraught with frustration you will lose. Why? Because it’s not just about your products, it’s about the exp...
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October 8, 2013
How do you make your clients feel?
We judge or measure people in many different ways. By the way they look, the way they talk and, of course, by their actions. By actions I mean not only what they do for a livin...
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July 31, 2013
Your brand is what sets you apart – can you articulate it?
It’s easier than ever now to shop for anything. With a few clicks we can compare competitive products and services from around the globe. We have more options than ever befor...
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