-
November 6, 2012
supporting vs leading role
Logic, statistics, data, product features...those should play a supporting role not a leading role. You need to inform and highlight on important information that helps put into co...
READ MORE -
October 30, 2012
What we can learn from Chucho Valdez
Last night I had the good fortune of attending a concert by Chucho Valdez, a renowned jazz pianist from Cuba. During the concert one of the most amazing things was to see the playe...
READ MORE -
October 23, 2012
making mistakes and being remarkable
We all want to avoid mistakes, specially costly ones. We grew up with this, getting good marks in school means making no mistakes in tests. We associate making no mistakes with qua...
READ MORE -
October 20, 2012
The adrenaline rush syndrome
Most of us would say we are busier than ever. We spend our time in meetings, emails, phone calls and rushing to meet deadlines. We live in a constant adrenaline rush. But most of w...
READ MORE
SUBSCRIBEFor brand and marketing tips, trends and other information sign up to our blog.
